We present a unique concept in Serbia – a supply chain that provides clients with fast, high-quality, and efficient delivery.
If you need import services, customs brokerage, goods storage, customised packaging, and delivery to the end user—a top-tier supply chain—the Belgrade office of Mail Boxes Etc. (MBE) offers all of this. The company’s greatest advantage, currently expanding its network across Serbia and seeking ideal franchise partners, is its warehouse and micro-logistics centre located in the heart of Belgrade.
“The fact that we have a warehouse at this location provides us with great operational flexibility and an advantage for our clients, while couriers find it easy to pick up packages,” says Miljan Branković, regional manager of Mail Boxes Etc. (MBE) and a logistics expert with over ten years of experience, in an interview with Diplomacy & Commerce.
Could you explain the concept behind your company, MBE?
The Belgrade MBE office is the first in this part of Europe, offering a wide range of services. For some clients, we handle import and customs brokerage; for others, we store locally produced goods, package items according to client specifications, and ship packages to the end user. MBE also provides a broad spectrum of marketing services, such as producing supplementary materials such as packaging paper, stamps, and tapes, corporate branding, event promotion, and using the MBE Print platform. We do everything to ensure our clients’ satisfaction, aligning with their capacities and available time. The essence of MBE is that we manage all logistics, allowing clients to focus solely on developing their products.
Our unique logistics approach, centred on real-time communication and a robust network of partners, ensures reliable, efficient delivery solutions tailored to every client’s needs
Considering the competition, what are the key advantages of MBE’s services?
Our biggest strength and advantage is our location in central Belgrade, where all our logistics and warehousing are based. Our clients highly value this, allowing us to offer same-day delivery within Belgrade and express delivery within an hour from order creation, for clients who need it. MBE serves individuals and businesses, including entrepreneurs, small and medium enterprises, and large companies. I’m also proud that we’ve developed a unique program for e-commerce clients, enabling them to track warehouse status, returns, shipment status, and more with just one click.
What are your plans regarding the expansion of services and markets?
Globally, we operate on a franchise model, and currently, our focus is on finding the right partners for our franchise in Serbia. MBE provides the know-how and brand, and it’s up to franchisees to leverage this brand. MBE offers immense opportunities in this regard. I am confident we will find franchise partners in Serbia, with a particular focus on Novi Sad and southern Serbia. We offer high-quality services, remain competitive, and have earned the trust of large companies and individuals just starting their businesses. Last quarter, we opened our first centre in Podgorica, and we aim to continue expanding our client network.
Who are your current clients?
We’ve gained many clients in just two years of operation. They include well-known lifestyle portals, popular cosmetics lines, large global and domestic corporations, diplomatic missions, and entrepreneurs starting their businesses. I would particularly highlight that MBE has undergone specialised training and developed expertise in art and wine. We’ve specialised in packaging artwork and wine, ensuring the specific logistics conditions they require. This has allowed us to work with renowned galleries and museums, serve as a longstanding partner for sending artworks to the Biennale, and collaborate with the Serbian Chamber of Commerce for shipments to ProWine in Shanghai.
Finally, can you explain the difference between your company and a courier service?
Courier services are just one segment of our much broader service portfolio, and that’s the main difference. People often assume we’re a courier service when they see goods arriving from MBE, but we’re not. Additionally, we don’t employ our couriers; our goods are distributed through our network of partners.
We provide the best customer service
Although we live in a digital age, people still value personal contact, which we uphold. We communicate with everyone in real-time and have strategically planned our network of subcontractors. For example, we collaborate with multiple courier services, so if one is overloaded and unable to process and deliver our packages satisfactorily, we reroute shipments to another. Thanks to our experience, we offer the best customer service.
